The exciting drudgery
Nobody ever told me how important the sitemeter was going to be when I started Flicker. I live by that thing - days are prettier and birds sing a little bit more when we get lots of traffic.
Sometimes the graph really slopes up, and we’ve gotten a bunch of links from a bunch of different places (technorati likes us), but our base traffic is the same. On days (like today) where we aren’t really linked from anywhere, our traffic is right back down to the baseline.
What I want to figure out is how to grow the number of people that go “where should I look today? how about Flicker Gaming”
We need to move from being a site that comes up with some cool stuff to an actual presence in the internet as a gaming site. I’m not exactly sure what kind of exposure makes that happen, but people need to think Joystick, Kotaku, Flicker Gaming.
We need to get onto blogrolls. We need to start showing up at lan parties, conferences, events. We need to shake hands and meet people. Get shout outs from blogs in high places. We need mentions in the mainstream press. We need oomph.
Most of all we need oomph without having to pay for it. It’s a tricky road.