Playing editor

[Image: editor]Writing to grow and atract an audience (what I do on Flicker Gaming) is a hell of a lot different from writing for my own gratification (largely what I do here). It forces me to play editor, which means trying to pick and write about things that people will want to read.

In other words, I’m trying to figure out what people want to know before they know they want to know it.

It’s turning out to be pretty damn tricky. At the moment, the best method I have is to take a guess, write it up, and put it out there. We tag a lot of things on Digg, so I actually have a quantitative list of each post’s popularity: the number of diggs.

Sooner or later I’ll get a good feel for what people really like to read, and that will make Flicker even better.