Social isn't limited to text

I remember about two or three months ago I was listening to the Gillmor Gang (back when it still existed) and they were talking about how the whole idea of “gestures” and “links” exist within podcasting as well as within blogging.

How, do you ask, can there be a link in a podcast?

Basically, it’s a meme. In other words, some idea or segment or topic will hop podcasts. In a way, this is a more powerful “link” than the classic text hyperlink, because it involves a more meaningful effort.

When you take on a topic from another podcast, it really speaks well of the source material, and it shows that there is thought and effort behind the connection. It’s also, in my mind, inherently more social to be talking than to be writing.

I’m interested to see how these links develop themselves.